BISQUICK: WHY MAKE IT COMPLICATED?

I discovered the popular pancake brand Bisquick’s rather amusing Shake N’ Pour Mix through a random hat drawing. My first thought was: Damn, literally ANYONE could make this.

While the easy route could’ve been highlighting how quick & easy the little yellow bottle was to use, the contemplation continued. My teammates, (Ryen Harris & Arlo Beland), & I finally came to the conclusion: Why not highlight who is using it.

So how’d we do it?

Through detailed photography, witty lines, & shared experience, we let the environment be the star of the show. Showing that it doesn’t matter what your status or situation is to make pancakes from a bottle.

What’d I Learn?

Besides what Bisquick Shake N’ Pour Pancake Mix is? Well, that sometimes the absence of something is greater than its presence. While this project was simple, we took our time to make sure each little detail was perfect.